Art direction and design for Apartment Therapy's Comfort Decorating. The main deliverable was the interactive buttons for the landing page and lead art for its’ 16 articles. Collaboration with the product team to create playful hover states which can be seen here. Additional deliverables included Instagram stories, Instagram carousels, promotional emails, and ad roadblocks for Apartment Therapy's website.Art Direction + Design: Erin Wengrovius
During my time as Art Director at Apartment Therapy, I oversaw a redesign that involved updating our colors, fonts, icons, graphics, templates, and defining our collage and illustration style.
Art Direction: Erin Wengrovius
Design: Erin Wengrovius, Isabela Humphrey & Zoe Burnett
“Colors were inspired by trends in interior design.”
“I worked closely with the social team to track engagement and make changes based on performance.”
